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Grow Your Small Business with Digital Marketing Trends

Posted by W. Scott Cain on November 18, 2021

In a world full of an abundance of choices, consumers rarely choose a small business. They see it as a risky option or already have a trustworthy brand for their needs. With that being stand, the internet is full of inspiring stories of small-scale businesses who made it out big. One of the most crucial … Continue reading Grow Your Small Business with Digital Marketing Trends

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Why We Are the Best at Doing Custom Web Design?

Posted by W. Scott Cain on November 16, 2021

Websites play a critical role in the world of digital marketing. It is the first interaction that customers will have with the brand. Hence, the design of these websites will decide whether users choose to engage further or quit the page abruptly. Custom web designs enable businesses to convert their artistic senses into functional reality. … Continue reading Why We Are the Best at Doing Custom Web Design?

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Web Design Principles Every Designer Should Know

Posted by W. Scott Cain on November 14, 2021

Good web design is key to optimizing marketing efforts and increasing organic traffic. Similar to every creative discipline, web design involves various principles. Designers should follow these rules to create a perfect balance between a visually striking and functional design. In that sense, the following are some effective web design principles every designer should know … Continue reading Web Design Principles Every Designer Should Know

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How to Create Engaging Content for Your Website

Posted by W. Scott Cain on November 12, 2021

Every business creates content, but only a few succeed in achieving effective results. First, they should consider the goals of their marketing strategy and determine the action of the audience after they consume the content. Typically, engaging content increases traffic, click rates, sales, comments, and social mentions. These metrics can also be used for measuring … Continue reading How to Create Engaging Content for Your Website

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The Most Common Landing Page Mistakes

Posted by W. Scott Cain on November 10, 2021

In digital marketing, landing pages are specific web pages created for the purpose of branding or advertising. A user lands on this page when they click on a link from ads or emails. Instead of encouraging exploration, these landing pages are designed to focus on calls to action. For many businesses, these landing pages are … Continue reading The Most Common Landing Page Mistakes

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Tips to Increase Website Conversions

Posted by W. Scott Cain on November 8, 2021

Out of all performance metric factors, website conversions are the most important. They indicate the usability, relevancy, and credibility of a website to target audiences. Businesses need to optimize their website to drive more conversions for a better return on investment. However, devising a step-by-step strategy capable of increasing conversions is easier said than done. … Continue reading Tips to Increase Website Conversions

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Why should you outsource your website design?

Posted by W. Scott Cain on November 5, 2021

Websites are at the forefront of a business’s marketing efforts. It helps to drive organic traffic and leads. Existing clientele also gets to interact with content and other resources. A component of this significance requires a well-planned and researched web design project. However, many companies struggle to complete their web design projects in an intended … Continue reading Why should you outsource your website design?

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Top 10 Web Design Trends for 2021

Posted by W. Scott Cain on November 3, 2021

The website is the first interaction point for many customers. They get introduced to a business and acquire the necessary information to engage further. This means that websites should stay up-to-date with their design and development. Presenting the most updated information is necessary to gain the trust of consumers. Developers should take advantage of the … Continue reading Top 10 Web Design Trends for 2021

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Top 7 Web Development Tips You Can’t Afford To Miss

Posted by W. Scott Cain on November 1, 2021

By definition, web development comprises activities essential to building, creating, and maintaining websites. It includes both frontend and backend development to create a high-performing website. The coding and programming requirements for this process are handled by experienced developers. They also handle SEO optimization to ensure higher rankings in SERP. Responsive and intuitive websites are one … Continue reading Top 7 Web Development Tips You Can’t Afford To Miss

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10 Common Myths about Website Design

Posted by W. Scott Cain on October 30, 2021

Words cannot describe the significance of websites in online marketing efforts. It reaches customers 24/7 and helps to sustain them with valuable information. Most consumers will evaluate a business based on its website design. Yet, such a significant component often gets poorly planned or executed. A significant portion of companies doesn’t pay any close attention … Continue reading 10 Common Myths about Website Design

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